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The young editor of Italy's leading comics fanzine-turned-prozine Fumo di China and translator of Marvel's relaunched Spider-Man (L'Uomo Ragno) describes the Italian comics landscape: a market dominated by digest-format Western heroes (*Tex*, Zagor), horror (*Dylan Dog*), and the thief-hero Diabolik, with quality magazines mixing comics, fashion, and literary content. Lupoi explains that Marvel had a five-year gap in Italian publishing after the Corno bankruptcy, that pornographic comics are entirely legal and widespread in Italy, and that the Lucca convention functions as a genuine global comics melting pot.